User Experience Design Research
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PiviX

 

PiviX® Golf Spike

When I worked at CHAMP®, I designed the award winning PiviX® Golf Spike.

I started by looking at the current market, and what spikes were out there. Most of the spikes were tall spikes, all about aggressive grip. Shoe manufacturers were moving to a slimmer low-profile design, allowing players to get closer to the ground, increasing stability, feel and balance. There just weren't any killer spikes that fit that need.

Before I started sketching, I gathered some inspiration of various forms, curves, and lines.

I sketched concepts, trying to figure out good patterns.

I made rough 3D mockups in Solidworks of my favorite sketches. With the help of the marketing team, we selected forms to have more finalized designs.

The best one that is now public knowledge ended up being named PiviX®. The arms spring and flex, providing traction allowing for an extremely stable yet comfortable platform.

I worked with Engineers to make tweaks to my design, which was then able to be injection molded. The spike was designed to have two regions, to allow a 2 shot injection mold process. One region was for structure and attaching to the shoe, and one was soft for flexible arms and grip.

Now the spike is on many of the latest golf shoes, like the Nike® Lunar Command 2.

Now PiviX is the award winning spike worn by many golf pros including Jordan Spieth #2 golfer in the world, on his UnderArmour® shoe. He even wore them while winning the Tour Championship and the FedEx Cup in the rain at East Lake.

P.S. Thanks CHAMP® for letting me post this awesome peek into the design process.



If you have an iPhone, you can see the golf cleat in AR in your own space.

https://home.torch.app/projects/view/SoiMSdNLxuIcdZGzG7Ve


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